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Progress in Enhancing Corporate Value

 The Yamada Denki Group originated as a private electric goods store established in 1973. Under “Creation and Challenge” and “Appreciation and Trust” as our management philosophy, we have constantly facilitated innovation for the sustainable growth and development of the company.

 We consider the time when we commenced business as the first start-up period, and the time when we changed ourselves from a community-based general shop to a mass merchandiser as the second start-up period. We are now in the third start-up period. With such awareness, we are adopting a proactive business approach while envisaging future development.

 We are the only electrical home appliance merchandiser in Japan that has a store network covering the whole country. Making the most of such high-density service network, we will strengthen collaboration among group companies and make efforts to broaden and deepen our business range centered on the sale of home appliances in order to respond to rapidly changing market environment, such as the declining birth rate and the aging of society, population decrease, and development of the Internet society. We aim to be an IoT* company with the largest service network in Japan through the cultivation of various solution businesses and other innovative business development, from the viewpoint of customers and based on a downstream perspective, as well as through proactive initiatives for continuously enhancing corporate value from the medium- and long-term perspectives.

* IoT
The abbreviation of “Internet of Things” meaning new services achieved when all things are connected via the Internet; The concept of IoT varies by company and the term here refers to IoT as considered from Yamada Denki’s original viewpoint. 

1981
Shift from an affiliated store to a retailer dealing with products from multiple manufacturers
1986
Franchise chain development after the opening of the first FC store in Saku-shi, Nagano Prefecture
1987
Tecc Land Head Store opened as the first large-scale general home appliance store (core store) on the first floor of said building
1992
Withdrawal from the Nippon Electric Big-Stores Association (NEBA)
1993
Low-price strategy commenced
1998
Full-fledged sales activities targeting corporate customers
2002
Acquisition of shares of Daikuma Co., Ltd.
2005
First electrical home appliance merchandiser in Japan that has achieved the establishment of a national chain covering the whole country
2006
First branch of the large urban store LABI opened in Nanba, Osaka Prefecture
2009
LABI1 Japan Flagship Store Ikebukuro opened, sited in front of Ikebukuro Station, Tokyo
2010
Yamada Denki Shenyang Store opened in Shenyang, China
2012
Best Denki Co., Ltd. acquired as a subsidiary
2015
Concept LABI TOKYO, the most advanced concept for transmitting information in a store format, opened at the Yaesu exit of Tokyo Station
1984
A delivery center established in Asakura-machi,Maebashi-shi for strengthening functions and enhancing efficiency of the distribution sector
1986
The POS system and large general-purpose computers introduced at all stores for speedily compiling financial information and customer information
1988
Strategy to integrate specialized stores and software providing stores commenced
1991
TEC Information Systems Corporation, a computer-related development and sales company, established
1995
Based on a decision to build an original distribution network, the initiative to expand business to western Japan commenced
2011
SxL Co., Ltd. acquired as a subsidiary
2012
Housetec Inc. acquired as a subsidiary
2013
Yamada Wood House Co., Ltd. established
2013
Renewal open of Yamada Denki Internet Shopping store under a new name, YAMADA WEB COM
2014
Yamada Outlet Maebashi Store, an outlet & reuse store, opened
2015
Electronic warranty services and loyalty point guarantee services introduced for the first time in the industry
2015
Housetec showrooms developed within Yamada Denki stores
1994
Comprehensive maintenance service The Anshin started
1997
Established CIC. Corporation, engaging in the reuse business for home appliances
2001
The system to assist stores’ efforts to enhance appropriateness introduced
2003
The first year to commence efforts to promote improvement of customer satisfaction
2004
Opened the Sosei Juku training center
2004
Established the Women’s track and field team
2005
Received a Dark Blue Ribbon Medal from the emperor for donation activities after the earthquake in Sumatra
2007
Established the CSR Office
2007
Started consultation meetings with external professionals on CSR-focused management
2011
ISO14001 certification acquired for the functions of the Takasaki Headquarters
2014
Donation of PCs and monitors to the Republic of Palau
2014
The Yamada Noboru Memorial Foundation shifted from a general incorporated foundation to a public interest incorporated foundation